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Technology: Birla Carbon implements Blue Yonder’s digital solution

Fiinews by Fiinews
October 30, 2023
in Technology
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S&OP solution deployment will have positive impact on customer base

Birla Carbon has implemented best-in-class digital technology for Sales & Operations Planning (S&OP) from Scottsdale-headquartered Blue Yonder at 16 manufacturing plants in 12 countries.

The Blue Yonder solution was deployed at Birla Carbon through 2023, revolutionizing key S&OP processes, including demand and supply planning in a dynamic world.

Birla Carbon President and CEO John Loudermilk said on 30 Oct 2023, “The successful implementation of Blue Yonder’s S&OP solution marks a significant milestone for Birla Carbon.

“It ensures that we have a standard process that is effective everywhere we operate, delivering on customers’ needs and allowing us to make decisions more effectively and efficiently. Furthermore, it promotes a best-in-class world standard in terms of operations planning.”

Blue Yonder’s S&OP solution deployment across Birla Carbon’s operations in 12 countries and 16 manufacturing plants will have a positive impact on the entire customer base, standardizing processes and ensuring consistent effectiveness while maintaining the highest operational standards across all regions.

“As a leading carbon black manufacturer and exporter to more than 100 countries, Birla Carbon needed the capabilities offered by the Blue Yonder solution to account for the effect of numerous variables on the supply chain in real-time, providing the company with an agile supply chain to predict disruptions and proactively pivot its response,” said Guru Ananthanarayanan, India Country Head, Blue Yonder.

“With Blue Yonder, Birla Carbon is positioned to tackle any challenge while continuing to grow and meet customer demand.” Fiinews.com

Tags: Birla CarbonBlue Yonder
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