V-Nova Ltd., a leading provider of video compression solutions, said FastFilmz, India’s innovative new OTT service provider, has deployed V-Nova’s ground-breaking PERSEUS™ software.
With V-Nova PERSEUS, FastFilmz is able to launch commercially and technically viable OTT services, delivering quality streamed video to both 2G and 3G mobile phone users.
“The deployment of the world’s highest performing video compression technology, V-Nova PERSEUS, has enabled FastFilmz to launch the first subscription video service built for consumers who are mobile bandwidth-constrained. At the same time, we are able to halve the data costs of streaming and downloading movies, which is a huge deal for our target market,” says Dominic Charles, joint-CEO & Co-Founder of FastFilmz.
Fas=stFilmz’s service launched on March 29, 2016, and focuses initially on the ca. 120 million Tamil speakers in India.
Award-winning PERSEUS video compression has been deployed seamlessly on the FastFilmz mobile OTT infrastructure and workflows using the PERSEUS Software Development Kit (SDK).
Karam Malhotra, joint-CEO & Co-Founder of FastFilmz added: “Without V-Nova PERSEUS, our streaming service could have only reached a maximum audience of the 30 million people having 3G access. With V-Nova PERSEUS advanced compression, we are able to reach both 2G and 3G users, increasing our potential customer base by 4x to over 120 million subscribers.”
Guido Meardi, V-Nova CEO & Co-Founder, added: “V-Nova PERSEUS enables FastFilmz to deliver quality video over congested and unreliable 2G networks, in this case quadrupling potential subscribers, and creating a sustainable competitive advantage. While potential competitors must stand by, watch and wait for 3G networks to reach mass market penetration, FastFilmz is securing market share and a loyal customer base today.”
V-Nova PERSEUS is a video processing technology that addresses today’s video delivery challenges, closing the capacity gap for quality delivery to connected devices over existing networks. fii-news.com