Brar takes charge at BMW Group India
India is among the fastest growing markets and an important pillar of the BMW’s long-term success strategy for the region, said Jean-Philippe Parain, Senior Vice President, Region Asia-Pacific, Eastern Europe, Middle East and Africa, BMW Group.
Since its establishment in 2007, the German group has its sight set firmly on the premium sector of the Indian automobile market. BMW India is a 100% subsidiary of the BMW Group and is headquartered in Gurugram (National Capital Region) with globally leading brands BMW, MINI and Motorrad http://commerce.gov.in.
Parain shared his bullish views on India when announcing the appointment of Hardeep Singh Brar as President and Chief Executive Officer of BMW Group India, effective 1 September 2025.
Brar holds vast expertise and an intricate understating of Indian automotive industry to lead this dynamic market and strengthen BMW Group’s operations in the country https://www.nseindia.com/.
Brar’s predecessor Vikram Pawah has taken charge as Chief Executive Officer of BMW Group Australia and New Zealand.
“We would like to thank Vikram Pawah for his immense contribution towards strategic growth of BMW Group India and playing a decisive role in its recent development,” Parain said on 8 July.
Brar brings more than thirty years of rich experience in Indian automotive industry, having held numerous senior management positions. He most recently served as Senior Vice President of Sales and Marketing at Kia India https://www.bseindia.com/.
Prior to this, Brar’s diverse experience included leading core functions of sales, marketing, customer experience, network development and corporate strategy across several brands including Maruti-Suzuki, Volkswagen Passenger Cars, General Motors, Nissan Motor and Great Wall Motor Company. He holds a degree in Mechanical Engineering from Thapar Institute of Engineering and Technology, Punjab. He is an alumnus of Harvard Business School’s Senior Executive Leadership Program.
Vikram Pawah has been with the BMW Group since 2017 and has successfully led the company’s operations in both India (2017 – 2018 and 2020 – 2025) as well as Australia (2018 – 2020). In recent years, Pawah strongly fixed BMW Group India’s gaze on expanding market share through new opportunities and target groups, and taking electric mobility, digitalization, retail experience and customer centricity to the next level.
BMW India started operations in 2007. The wide range of its activities include a manufacturing plant in Chennai, a regional distribution centre in Pune, a training centre in Gurugram and development of a dealer organisation across major metropolitan centres of the country. BMW Group Plant Chennai locally produces 10 car models.
MINI has successfully established itself as a premium small car brand in India since its launch in January 2012.
BMW Motorrad officially started its operations as a part of the Indian subsidiary of BMW Group in April 2017.
With BMW, MINI and BMW Motorrad, BMW Group India currently has over 80 touchpoints across the country. Fiinews.com
