Programme recognizes expertise
Dalmia Cement has launched Dalmia Masters, a national engagement platform for construction professionals across India, offering opportunities for skill upgradation and share best in class construction practices.
It will also offer a wide range of rewards based on business performance, helping deliver upward mobility and recognition for expertise.
“Reaching out to thousands of contractors and masons, Dalmia Masters will help redefine what construction professionals can expect from cement brands,” said Ujjwal Batria, Chief Operating Officer, Dalmia Cement (Bharat) Limited.
“While we have always had performance-inked loyalty programs, Dalmia Masters is a robust initiative, which will also expand our promise of ‘Dalmia Cement, Future Today’,” added Pramesh Arya, Executive Director and Head of Marketing, Dalmia Cement.
“The program respects and celebrates the contractor community’s skills, ambitions and aspirations and will further strengthen the relationship we have built with them over the years,” he said.
The program, being rolled out to contractors and head masons across India, offers e-learning and campus programs (when COVID-19 restrictions are lifted), consumer durables, personal electronics, and a host of other rewards. #cement #manufacturing #skill #contractors #builders #infrastructure /fiinews.com
