People compete for education and jobs
The Online Test Preparation Market in India is growing with the CAGR of 39% over 2020-24 as people compete for best education and secure jobs.
So many competitive exams are conducted every year in India for higher studies or job related.
People are looking for conventional ways to prepare for exams without disturbing their routing life, according to ResearchAndMarkets report “India Online Test Preparation Market” released 7 Apr 2020.
As such, there is huge demand for the online test preparation platform which provides the learning in their convenience time and place.
Government and Civil Services exam preparation are dominating the market with more than 50% share combined from the total online test preparation market.
Students are driven by instantaneous results and flexibility whereas professionals are driven by convenience factor there for in device preferences mobile/tablet are hold approx 60% in value share.
Course fees of competitive exam are to low compare to other courses, there for generally users are preferred to pay their fees in onetime payment.
As the working people are also prepared for various exams, digital payment is high contribution in payment mode. Now, brand is more targets to provide free mock test to attract the user.
Growth factors for this market are the user learns from the best faculties all over the nation.E
specially, beneficial to students staying in rural areas that they can have only one or two educational facilities, which most of the time offer limited course and programmes options for students.
Companies in the industry are Grade Stack Learning Private Limited, Test Book Edu Solutions Private Limited, Neostencil India Private Limited, Olive Board Comptech Private Limited, Ankalan Web Solutions Private Limited and Edukriti Learning Solutions Private Limited. fiinews.com
