Saavn’s music streaming

Saavn will be partnering with Singtel Music to provide Singtel Postpaid Mobile customers unlimited music at no data charges on Saavn Pro.

This partnership marks Saavn’s first official launch in Southeast Asia.

Beginning Nov 2, 2016, when Singtel Music customers subscribe to Saavn Pro via Singtel Music, they will get to enjoy Saavn Pro’s standard high quality, ad-free offerings, at no data charges.

Gairik Bhattacharya, VP of Carrier Partnerships at Saavn, said “The Singtel Music partnership is a perfect example of how this mission expands beyond our content offerings as well. We hope listening to Saavn Pro at no data charges through Singtel Music will make the listening experience that much more enjoyable for our users in Singapore.”

Saavn expects the partnership to drive new subscriptions in Singapore. Singapore’s ethnic and cultural diversity makes Singapore the ideal Southeast Asian launch site for Saavn.

Additionally, Singapore is the financial epicenter of the region, attracting an affluent and highly influential population likely to drive user acquisition regionwide. fii-news.com