After dominating the auto portal category in India, Girnar Software owned CarDekho has launched CarBay.my in Malaysia and Thailand.CarBay.com in Thailand.
Both websites feature the product that established clear leadership for CarDekho.com in India, among many other honors, the winning of “Website of the Year” 3 times in the past 4 years vindicates their success in the Indian subcontinent.
For better reach among the countrymen, Thailand.CarBay.com will be available in English and Thai languages, CarBay will provide car buyers an intuitive platform to serve their need for automobile information. Users visiting the website may browse through a plethora of content on the all car models offered in the country. Car buyers can search for their choice through options of brand, model and price according to their requirements.
Both Malaysia and Thailand have shown a constant GDP growth, which exceeds 2.5 per cent and a per capita income greater than US$6500 that hints towards a probable 10 per cent increase in the car sales over the next 5-6 years in both the Asian countries. This certainly presents optimal condition for developing an efficient system that can make car buying & selling process simpler and provide the consumer with complete control over his deal.
Launching CarBay for the market, Mohit Yadav – CEO, Asia-Pacific at CarBay, said, “Our vision is to make the complete car buying & selling process simpler and put consumers in absolute control of this otherwise overwhelming process. We have launched some innovative products & tools in India that will be very useful in Malaysia and Thailand as well because the markets are very similar. We have also developed CRM tools for dealers that will provide better consumer experience, increase efficiency & overall dealer profitability.”
Valued at US$300 million at its Series B funding round in January 2015, GirnarSoft is backed by leading investors like Hong Kong based Hillhouse Capital and Tybourne Capital, and global player Sequoia Capital.
CarDekho.com has racked up a reputation as the go-to source for anything and everything related to cars in India, and has recently started launching in a number of global markets like Brazil, UAE, Saudi Arabia, being among them.
fii-news.com
