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Market: Watershed joins India’s dynamic economy

Fiinews by Fiinews
July 17, 2025
in Markets
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Bhajana to help clients seize opportunities in India

Los Angeles-headquartered Watershed Associates, a leading provider of negotiation training and advisory services to many of the world’s largest organizations, has opened an office in New Delhi to provide direct, on-the-ground support for the firm’s multinational clients and offer a full suite of negotiation solutions tailored for India’s dynamic economy https://www.commerce.gov.in/.

The office will be a strategic hub for Watershed in Asia and led by procurement veteran Sanjay Bhanjana as Regional Managing Director.

“Expanding into India is a key strategic move for Watershed,” said Steve Wiesner, Senior Managing Director of Watershed Associates.

“It’s a direct response to our clients, who need world-class negotiation support in this important market. Sanjay has a terrific track record of success driving transformation within Global 1000 companies. His leadership will be vital to our growth in the region,” he said on 15 July https://www.bseindia.com/.

Bhanjana brings more than two decades of experience establishing and scaling procurement functions at world-class organizations. His background includes leadership roles at Diebold Nixdorf, NTT Ltd, Corning Incorporated, and Alcoa. He has deep expertise negotiating complex, large-scale contracts and driving significant value.

“I am incredibly excited to lead Watershed’s new venture in India,” said Bhanjana. “My career has focused on creating strategic value in complex global organizations. I look forward to bringing that same passion to Watershed’s clients, helping them strengthen their negotiation capabilities to navigate challenges and seize opportunities right here in India https://www.nseindia.com/.”

Watershed Associates provides expert negotiation training and advisory services to the world’s leading organizations. For more than 30 years, Watershed has empowered professionals with the skills and confidence to excel at the negotiating table. Watershed helps clients increase revenue, decrease costs, close more deals, and build stronger relationships. Watershed serves a diverse client base drawn from the Global 1000 and is actively expanding its global footprint. Fiinews.com

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