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ECU Worldwide’s market strategies

Fiinews by Fiinews
June 1, 2016
in Exports, Imports, Investment, Projects
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ECU Worldwide

Source: ECU Worldwide. CEO Shetty directs marketing of re-branded company’s services in Asia Pacific and Japan.

ECU-LINE was rebranded as ECU Worldwide on May 2, 2016, to bring all the different entities under one brand name, with the main objective of changing the perception of the company from being just a freight forwarder to an integrated logistics solution provider, company officials have said here.

“We are executing a number of product strategies as part of our growth plan to be a US$2 billion revenue generating group with global group by 2020,” said Udaya Kumar Shetty, ECU Worldwide’s Chief Executive for Asia Pacific and Japan.

“The market potential is high, especially with India becoming the world’s largest destination for imports ranging from products, solutions and innovations to heavyweight plants for industrial sector.

“The markets have always been challenging, though the slowdown of global economies in recent years has added more margin pressure on most business segments,” said the Singapore-based Shetty.

Allcargo and ECU Worldwide are part of The Avvashya Group, headquartered in Mumbai. Over the decade, The Avvashya Group has grown significantly with the acquisition of Europe’s ECU-Line in 2006 and two consolidation companies from China in 2010.

Rated as India’s largest multinational logistic company, Allcargo has diversified presence includes ocean & freight-forwarding, container freight stations, inland container depots, project cargo, equipment rentals, coastal shipping and contract logistics.

Currently, ECU Worldwide has a 15 per cent compounded annual growth rate in Asia-Pacific. ECU Worldwide, has over 300 offices in more than 160 countries and 2400+ port pair to service their customers. fii-news.com

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