The Popeyes® brand has grown across the world to 3,500 restaurants in 25 countries, says Shear
Popeyes®, the iconic Louisiana style chicken serving fast food group, plans to open hundreds of restaurants across India, Bangladesh, Nepal and Bhutan in the coming years, said David Shear, President of RBI International, the parent of globally-acknowledged food service network.
Popeyes® brand and Jubilant Foodworks Limited (JFL), India’s leading food service company with a strong legacy of introducing and growing international brands in the country, have opened first restaurant in Bangalore on 19 Jan 2022.
“We are very excited to work with Jubilant Foodworks Limited to officially introduce Indian guests to the Popeyes® experience and our iconic Louisiana style chicken with its unique blend of spices and flavors,” said Shear.
“This milestone furthers our commitment to open hundreds of restaurants across India, Bangladesh, Nepal and Bhutan in the coming years and builds on our track record of working with best-in-class operators to reach more guests around the world,” he said.
Founded in New Orleans in 1972, Popeyes® has more than 45 years of history and culinary tradition. Popeyes® famous chicken is marinated for at least 12 hours, battered and breaded by hand, then slow cooked to perfection using a proprietary cooking technique. The popularity of the Popeyes® brand has grown across the world to 3,500 restaurants across 25 countries.
“With chicken being one of the largest and fastest-growing (food) categories in India, we are excited to introduce the Popeyes® brand to the chicken-loving Indian guests,” said Shyam S. Bhartia, Chairman and Hari S. Bhartia, Co-Chairman, Jubilant Foodworks Limited.
“We are confident that Popeyes® will not only delight Indian guests but also strategically complement our portfolio and fortify JFL’s leadership in the QSR domain. We believe that JFL and Popeyes® share a common love for good, authentic-tasting, delicious food that promises joy with every bite!”
The Popeyes® menu in India features not only iconic products like the signature Chicken Sandwich but also includes some Indian inspired innovations. Popeyes® has introduced vegetarian recipes that are cooked and served from a separate kitchen counter in identifiably different packaging. Popeyes® is committed to offer a unique guest experience and to bring its digital innovation via digital ordering screens in restaurant, mobile ordering and delivery, with plans to expand across India in the years to come.
Popeyes® recently announced agreements to enter South Korea, France, and Romania. Other international expansions over the past years include Spain, Brazil, China, Switzerland, Sri Lanka, Philippines, Mexico, United Kingdom and Saudi Arabia.
Restaurant Brands International Inc (RBI) is one of the world’s largest quick-service restaurant companies with more than US$35 billion in annual system-wide sales and over 28,000 restaurants in more than 100 countries. RBI owns four of the world’s most prominent and iconic quick-service restaurant brands – TIM HORTONS®, BURGER KING®, POPEYES®, and FIREHOUSE SUBS®.
Jubilant Foodworks Limited is part of Jubilant Bhartia group and is India’s largest food service Company. Its Domino’s Pizza franchise extends across a network of 1,314 restaurants in 285 cities (as of December 31, 2020). The Company has the exclusive rights to develop and operate Domino’s Pizza brand in India, Sri Lanka, Bangladesh and Nepal. fiinews.com
